ADD

Add‍ was born in 1999 with the desire to transform the vision of the outerwear into goose down: from a product designed to meet only practical needs at the relevant head of the wardrobe that accompanies you all seasons. This intent has guided the Italian P.D. in the research of fabrics and different techniques of quilting and layering (layering) aimed at allowing the creation of comfortable garments that could be, at the same time, warm and super-light, and refined design.

The men’s and women’s collections are designed to embrace different styles, from minimal moods to more conceptual forms, with the desire to develop a transversal concept of elegance. Just like this concept, the categories are constantly expanding based on new technologies, giving us the opportunity to create clothing and outerwear suitable for our daily life, adding ease and comfort.