A.Mor

A.Mor is a love encounter between the initial of the name of the jewel designer Alessia and her surname Mor. And it is precisely from a love and protection story, between a mother and her daughter, that the Fischiache project by A.more was born.

"Francesca, my daughter, just a teenager began to enjoy her autonomy, go out with friends, go to school alone and discover the world.

One day, when I gave her the keys to the house, I accidentally found an orange plastic whistle that had been given to Francesca by her ski teacher when she was little, recommending to use it in case of emergency or if she could not follow the group.

Well, I did the same thing as the ski instructor: I took the keys to the house, the whistle and I said: if you need, if there is something that scares you whistle that someone will hear you!

Since that day Francesca always brought the whistle with her, but very often she kept it in her pocket or bag making it difficult to use it in case of need.

I thought this way to make this whistle even more precious and easily accessible so I turned it into a jewel: a silver whistle covered with hearts like the love that generated it and a necklace to always have it close and ready to whistle.

Fischiache is not just a reminder in case of emergency, for me it is a travel companion, a presence to feel more secure, a push to make themselves heard and affirm their own personality".